E.A.R.L. by Nike

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Technology combined with design

When Nike announced the new HiperAdapt 1.0 sneaker back in March the sports world became a frenzy. The HyperAdapt is also referred as the E.A.R.L., for Electro Adaptive Reactive Lacing, as is a true innovation in the world of sneakers.

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These sneakers have a underfoot-lacing mechanism that automatically tightens the shoe to a form fit. There are two fitting options, tighten or loosen, and you can switch between them by just pressing a button.

Each sneaker is fitted with a hidden sensor connected to a battery motor and cable system, that is programmed for a personalizes lock down onto the foot. The battery has a two-week autonomy.

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The fresh Nike HiperAdapt 1.0 is the result of years of digital and technological research, and has been a dream of many decades. Nike has been trying brand new mechanical, electronic and digital solutions, in order to combine design, comfort and technology.

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The new Nike HyperAdapt – or E.A.R.L. – reaches stores on November 28th and can be purchased in three colors: deep black, crisp white and smooth grey. This is definitely a step closer to the time where laces will be an item of the past.

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